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Privacy Policy

Effective Date: 2/4/2025

Company: AI That Works Ltd

Registered in: Republic of Ireland

1. Introduction

AI That Works Ltd ("we", "us", "our") is committed to respecting your privacy and protecting your personal data. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you interact with our website and services, in accordance with the General Data Protection Regulation (EU 2016/679) ("GDPR") and the Data Protection Act 2018 (Ireland).

2. Definitions

  • "Personal Data": Any information relating to an identified or identifiable natural person.
  • "Processing": Any operation performed on personal data, whether automated or not.
  • "Data Subject" / "User": You, the individual using our services or website.
  • "Controller": AI That Works Ltd, which determines the purposes and means of processing personal data.
  • "Processor": A third party that processes data on our behalf.
  • "Website": www.aithatworks.io and associated subdomains.

3. Who We Are

AI That Works Ltd
Registered in the Republic of Ireland
Email: katelin@aithatworks.io

4. What Personal Data We Collect

We may collect the following types of personal data:

  • Full name
  • Date of birth
  • Job title and industry
  • Email address and phone number
  • Billing and payment information
  • Location data and IP address
  • Technical data (browser, device, OS, referral URL)
  • Usage data (pages visited, time on site, actions taken)
  • Marketing preferences
  • Cookie and tracking information

5. Legal Basis for Processing

Under Article 6 of the GDPR, we process your personal data on the following lawful bases:

  • Consent – when you opt in to marketing or cookies
  • Contract – to fulfil services you have purchased or registered for
  • Legal obligation – for compliance with tax, financial, or regulatory requirements
  • Legitimate interests – for security, service improvement, or business analysis, where your rights are not overridden

6. How We Use Your Data

We may use your personal data for the following purposes:

  • To provide and manage access to our services and content
  • To process orders and payments
  • To respond to your enquiries and requests
  • To send service-related and marketing communications
  • To personalise your experience on our website
  • To improve website performance and customer experience
  • To fulfil legal and regulatory obligations

We do not sell or rent your personal data.

7. Data Sharing and Third Parties

We only share data with trusted third-party processors who assist us in delivering our services, such as:

  • Payment processors (e.g. Stripe, PayPal)
  • Cloud hosting and CRM providers
  • Email and newsletter platforms (e.g. Mailchimp, ConvertKit)
  • Legal or financial advisors (where legally required)

All such parties operate under Data Processing Agreements and are compliant with GDPR obligations.

8. International Data Transfers

If your data is transferred outside the European Economic Area (EEA), we ensure appropriate safeguards are in place, such as:

  • Standard Contractual Clauses approved by the European Commission
  • Transfers to countries with an EU adequacy decision

9. Data Retention

We retain personal data only for as long as necessary for the purposes for which it was collected, or as required by law (e.g. financial records retained for 6 years). After this period, your data will be securely deleted or anonymised.

10. Your Rights Under the GDPR

You have the following rights under GDPR:

  • Access – to request a copy of your personal data
  • Rectification – to correct inaccuracies in your data
  • Erasure – to request deletion of your data ("right to be forgotten")
  • Restriction – to limit how your data is processed
  • Objection – to processing based on legitimate interests or for marketing
  • Portability – to receive your data in a structured, machine-readable format
  • Withdraw consent – at any time, where processing is based on consent

To exercise your rights, email us at: katelin@aithatworks.io. You also have the right to lodge a complaint with the Data Protection Commission (DPC) in Ireland.

11. Cookies and Tracking Technologies

Our website uses cookies to enhance user experience and collect analytical data. You can manage your cookie preferences in your browser settings or through our cookie consent tool.

We use:

  • Essential cookies – for site functionality
  • Analytics cookies – to understand how our website is used
  • Marketing cookies – to deliver relevant content and ads (only if consented)

12. Security of Your Data

We take appropriate technical and organisational measures to protect your data against unauthorised access, alteration, or loss, including:

  • SSL encryption
  • Firewalls and secure servers
  • Access controls and staff training
  • Regular data backups and audits

13. Business Transfers

If AI That Works Ltd undergoes a merger, acquisition, or asset sale, your personal data may be transferred to a successor entity. You will be notified and given options if such changes occur.

14. Changes to This Policy

We may update this policy from time to time in line with legal or operational changes. Updates will be posted on this page with a revised "Effective Date". Your continued use of our website after any changes indicates your agreement to the updated terms.

15. Contact Us

If you have questions about this policy or your data rights, contact:
AI That Works Ltd
📧 katelin@aithatworks.io